✨ Important Update ✨
We no longer stock preloved items.
You can now shop brand new high street outlet clothing on our new website Back on the Shelves.
👉 Visit us here: www.backontheshelves.com
Thank you for your continued support 💛
Why Buy Ex-Chainstore Clothing?
Because great clothes deserve to be worn — not left sitting in warehouses.
Every year, thousands of brand-new items from high street retailers are left unused due to surplus stock, cancelled orders, or overproduction. Ex-chainstore clothing gives these perfectly good clothes a second chance, bringing them back into circulation where they belong.
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Reducing Waste, One Outfit at a Time
By choosing ex-chainstore, you’re helping prevent brand-new clothing from sitting idle in warehouses or going to waste. It’s a smarter, more responsible way to shop that supports a more sustainable future.
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Affordable Quality for Growing Families
Children grow fast, and replacing wardrobes can be expensive. Ex-chainstore clothing offers high-quality, brand-new items at affordable prices, making it easier for families to dress their children well without stretching their budget.
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Trusted High-Street Standards
These are the same well-made clothes you’d find on the high street — just without the high price tag. Labels may be marked to prevent store returns, but quality and wear are never compromised.
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Choosing ex-chainstore means supporting sustainability, affordability, and common-sense shopping — good for families, good for the planet, and good for your wallet.
Testimonials
A great shopping experience from start to finish. Website is easy to navigate and pictures of clothes are a true representation of what you get. I was kept up to date as to the processing of my order, which was done with great efficiency. Clothes were clean, smelled great and were beautifully packaged. Little ones preloved is definitely on my go to list for kids clothes from now on. Affordable, great condition and quick service.
Always love receiving my order from Little ones preloved. Fantastic condition clothes. My daughter is very tall for her age so it is ideal to be able to select age appropriate clothes for her whilst saving lots of money. Keep doing what you're doing.
very fast delivery and the clothes received well packaged, clean and in excellent condition. They arrived so fast that my daughter got to wear the dress on her birthday!
What Makes Us Different
We’re not a big corporate fashion outlet — and we don’t want to be.
We’re a small, family-run business based in Norfolk, built on the belief that customers deserve great service, honest pricing, and high-quality clothing. Every order placed with us directly supports a real family, not a boardroom.
Quality Comes First
We carefully select every item we sell and do not stock poor-quality clothing. If we wouldn’t be happy to buy it ourselves, we won’t sell it. Our focus is on well-made, branded pieces that last and offer real value.
Small Business, Big Care
As a small business, we offer a level of care and attention that larger fashion outlets simply can’t. We pride ourselves on excellent customer service, quick responses, and fair, friendly support — because every customer genuinely matters to us.
Honest, Branded Discounts
We specialise in branded clothing at discounted prices, without cutting corners on quality. No misleading claims, no fast-fashion throwaways — just genuine value on items you can trust.
Supporting a Family, Not a Corporation
When you shop with us, you’re helping a small Norfolk family business continue to grow. Your support truly makes a difference and helps us keep doing what we love.
Thank you for choosing to shop small and support independent.
Awards & Media Coverge
